Abstract: The consciousness of animal protection is discussed from the following three aspects or variables:knowledge,attitude and behavior.Based on interviews and questionnaire surveys,main factors affecting college students' awareness of  animal protection were analyzed and relationships between the three aspects of the awareness and between the awareness and degree of the support from the students to government laws and policies on animal protection were explored.Furthermore,a model for the relationships between the three aspects of the awaress was bulit up.Results show that college students have a high level of animal protection awareness,and gender,profession and origin are important factors affecting their awareness;the three variables follow the route of knowledge→attitude→behavior in affecting the awareness;better animal protection awareness will promote positively formulation and enforcement of animal protection laws and policies.

Key words: animal protection consciousness, questionnaire survey, college student